Creating A Base That Lasts

I wear makeup for extended periods of time pretty much every day. Because of this, it's imperative to me that my base makeup lasts. Up until last week I found I was needing to top up my base half way through the day, which isn't necessarily ideal. 

However, during a Friday night YouTube session I stumbled across a video that suggested an alternative way of applying your base products in order to get some extra wear out of them. Imagine my surprise when I gave it a go and it actually worked! 

Step One - Prime
Apply a pea sized amount of your favourite primer (my choice is the Smashbox Photo Finish Primer) all over your face to create base for your foundation. This prevents foundation from settling into fine lines and gives the skin an overall smoother texture.

Step Two - Powder
Take a translucent powder (I use the NYX Studio Finishing Powder) and apply over the primer. Again, this is helping to create a base for your foundation to adhere to in order to prolong the wear.

Step Three - Foundation/Concealer
Apply your foundation as normal over the base you've created. I'm currently using a mix of Estee Lauder Double Wear and the NARS Pure Radiant Tinted Moisturiser. I then go in with the Make Up For Ever Full Cover concealer to cover my dark circles and any blemishes I have.

Step Four - Powder (again!)
Set your makeup with a translucent powder. If you have particularly dry skin you may want to avoid this step, but I feel it helps keep the makeup in place for longer.

And voila. I won't lie, my longevity expectations weren't particularly high before I gave this a go and I certainly didn't think it was going to make a difference, but it really has. For reference, here's an awfully up close and personal shot of my face after almost 12 hours of wear.

I can't remember which video it was that mentioned this technique, but I'd love to know if you've heard of it. I'd also be interested to find out if you've given it a go and how it worked for you!


  1. I like your awfully close photo! Flawless! :] // ☼

  2. That's incredible... It does seem like a weird way to do it, but if it works, it works!

  3. I have heard of this technique before but always forget to try it!! Thanks for reminding me that tomorrow should be the day… finally! :) And that MUFE concealer really is the best; I've had my tube for a few years now and it's still going strong (both in terms of wear and not running out!)


  4. This is a very unique technique! Haven't come across a two step powder method! Your skin looks amazing!

    TheConscienceFund| Bloglovin'

  5. I've never thought to put powder on before foundation, something i will definitely try!
    Thanks for the help

    love victoriajanex

  6. I have super duper oily skin and it can be a nightmare when I'm at work/out all day for my make-up to last all day. I need to try the powder before foundation trick! X

  7. I remember that technique too, but I can't remember who said it. I haven't tried it yet though, but I will - maybe tomorrow!

  8. I've never thought to dust powder over the primer! I will have to try that out because I have oily skin. Great tip!

    Des | Simple Charm Beauty

  9. Such good tips, just wish I could be bothered to do this daily!

    Belle ♥
    Mascara & Maltesers

  10. Was it gossmakeupartist who came up with this? I might give this a go! Although I think my base doesn't last because my skin is dehydrated - eeek! Might give it a go regardless :)


  11. I think it was Wayne Goss who mentioned this first, and then it's been reported and demonstrated by other youtubers. But it's not a innovative concept as it seems: for example the Too Faced loose powder is called Primed&Poreless and it means that it can be used as a primer. I have yet to try it for myself though!
    I adore that concealer btw, I ca't stop using it!

  12. I would never have thought of doing this! Definitely going to give this a go! Hate finding my make up has all melted of after a day at work! Thanks!


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